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When Red Bull Made SVN West a Dance Capital

When Red Bull Made SVN West a Dance Capital

by Tim Kitchell | Oct 2, 2025 | Top Considerations

Earlier this summer, SVN West turned into a pressure cooker of rhythm and dance when Red Bull Dance Your Style brought the country’s top freestylers to San Francisco. Sixteen competitors, zero judges, no preselected music, and one rule: let the audience decide. The...
Terror Vault at The Mint: A Haunted Tradition Built for San Franciscans

Terror Vault at The Mint: A Haunted Tradition Built for San Franciscans

by Tim Kitchell | Sep 19, 2025 | Top Considerations

In our Event Horizon series we often explore how venues become characters in a story. Few stories are as captivating or as terrifying as Terror Vault. Each autumn since 2018 the historic San Francisco Mint transforms into a cinematic fright fest where live theatre and...
Portola and Pier 80: A Festival Built on Relationships

Portola and Pier 80: A Festival Built on Relationships

by Tim Kitchell | Sep 11, 2025 | Top Considerations

After transforming Pier 80 into Facebook’s ultimate holiday party venue, NPU recognized the terminal’s untapped event potential. NPU didn’t see a 60-acre industrial site; we saw a blank canvas capable of hosting something on a much larger cultural scale. With...
How AI Is Transforming Event Personalization

How AI Is Transforming Event Personalization

by Tim Kitchell | Sep 4, 2025 | Top Considerations

In our Event Horizon series, we highlight the forces shaping the future of live experiences. Today’s issue is all about a tool you can’t see but feel everywhere you go: artificial intelligence. A broad and sometimes intimidating topic, but when used correctly, it can...
How NPU Helped Facebook Transform a Massive Shipping Pier into the Ultimate Holiday Party Venue

How NPU Helped Facebook Transform a Massive Shipping Pier into the Ultimate Holiday Party Venue

by Tim Kitchell | Aug 27, 2025 | Top Considerations

Setting the Tone When Facebook wanted its biggest holiday party to-date, a cookie-cutter space wasn’t even an option. Instead, they went way outside the box and (with NPU’s help) chose Pier 80, a massive cargo terminal on San Francisco’s waterfront, and trusted...
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