by Tim Kitchell | Jul 18, 2025 | Corporate Events, Event Industry Trends, Planner Resources, Top Considerations
In-Person Is Back. And It’s Bigger Than Ever. After a strange few years of Zoom fatigue and empty office chairs, the Bay Area is buzzing again. Streets are packed. Offices are full. And corporate events? They are more than just back, they’re booming. What’s fueling...
by Tim Kitchell | Jun 27, 2025 | Event Case Studies, Events at SVN West, Live Events, Top Considerations
When the World Went Dark The COVID lockdown was a time of great uncertainty for the event industry. For over a year, theaters sat empty, concert halls fell silent, and the pulse of live entertainment slowed to a halt. The shutdown didn’t just pause events—it reshaped...
by Tim Kitchell | Jun 11, 2025 | Event Case Studies, Events at Pier 80, Live Events, Top Considerations
Introduction For Super Bowl 50 weekend in 2016, Non Plus Ultra (NPU) turned San Francisco’s historic Pier 70 shipyard into the city’s most talked-about party. Over three nights, more than 30,000 fans, VIPs, and celebrities packed this 140,000 sq. ft. industrial space....
by Tim Kitchell | May 30, 2025 | Event Case Studies, Events at Palace of Fine Arts, Live Events, Top Considerations
Introduction Balloon Museum’s EmotionAir has rapidly become one of San Francisco’s most talked-about experiences, attracting visitors looking for more than just passive art displays. EmotionAir is built around emotional engagement, interactivity, and the...
by Tim Kitchell | Feb 21, 2025 | Top Considerations
What a Year 2024 was a big year for Non Plus Ultra, with plenty of incredible memories and wonderful clients along the way. Throughout the year, we: Opened the doors to our new venue El Jebel in Denver Hosted more than 200 separate events Entertained over 300,000...
by Tim Kitchell | Aug 26, 2024 | Top Considerations
Introduction San Francisco is back, emerging from the pandemic with a renewed vigor, particularly evident in its vibrant events and entertainment industries. The city’s journey to recovery has been marked by a resurgence in tourism, cultural events, and...