Welcome to The Event Horizon. Where we pull together tips, tricks, inspirations, and more for all things events from around the world.
Venue Impact on Experience: EmotionAir at the Palace of Fine Arts
Introduction Balloon Museum’s EmotionAir has rapidly become one of San Francisco's most talked-about experiences, attracting visitors looking for more than just passive art displays. EmotionAir is built around emotional engagement, interactivity, and the...
From Insight to Impact: 5 Data-Driven Event Design Tips for Modern Planners
Introduction In today’s competitive landscape, planning a successful event isn’t just about creativity — it’s about strategy. And strategy starts and ends with data. Whether you're organizing a high-profile product launch or an intimate fundraising gala, leveraging...
2024 – What a Year
What a Year 2024 was a big year for Non Plus Ultra, with plenty of incredible memories and wonderful clients along the way. Throughout the year, we: Opened the doors to our new venue El Jebel in Denver Hosted more than 200 separate events Entertained over 300,000...
San Francisco is Back: 4 Strong Signs of Recovery
Introduction San Francisco is back, emerging from the pandemic with a renewed vigor, particularly evident in its vibrant events and entertainment industries. The city's journey to recovery has been marked by a resurgence in tourism, cultural events, and nightlife, all...




