News Releases
Explore recent news coverage and features about Non Plus Ultra. This page brings together external articles that highlight our venues, our work, and the role NPU continues to play in shaping memorable experiences.
MASSIVE CONCERTS, BIG NAMES LIGHT UP SAN FRANCISCO AS SUPER BOWL WEEKEND KICKS OFF
…One of the largest crowds gathered at Pier 80, where DJs Diplo and Calvin Harris headlined night two of a three-day concert series.
By BETTY YU – KTVU San Francisco
Feb 7, 2026
NPU LIVE’S “PEOPLE’S PREGAME” TAKES OVER THE BIG GAME WEEKEND
…Jordan Langer, Founder and CEO of NPU Live, and Kelvin Castellanos, Founder and Resident DJ of R&B and Ribs, joined host Jessica Wills to show how they’re turning the Bay Area into the ultimate pregame party with TPain, Sean Paul, and a full sensory experience.
By Jessical Wills – KRON4 San Francisco
Feb 4, 2026
SAN FRANCISCO’S EAST SIDE TO HOST BIGGEST SUPER BOWL PARTIES AHEAD OF GAME DAY
…NPU Live, the company behind The Midway and Portola Festival, is hosting several concerts and parties in one of the city’s unique spaces, Pier 80.
By Sara Donchey – CBS San Francisco
Updated Feb 2, 2026
IT’S ALL ON THE LINE
For Jordan Langer, Super Bowl week means game time for his small San Francisco company…
By Alex Barreira – Staff Reporter, San Francisco Business Times
Jan 30, 2026
ILLENIUM TO PLAY ‘ODYSSEY’ ALBUM RELEASE SHOW IN SAN FRANCISCO AHEAD OF 2026 SUPER BOWL
The producer’s sixth studio album drops Feb. 6, the day after he plays a release show at San Francisco’s Pier 80…
By Katie Bain – Billboard Magazine
Jan 9, 2026
CALVIN HARRIS AND DIPLO TO HEADLINE SUPER BOWL WEEKEND CONCERT IN SAN FRANCISCO
…the concert is being produced by Bay Area events company Non Plus Ultra under its NPU Live banner, which launched earlier this year and has staged concerts in Golden Gate Park, Napa Valley and several prominent San Francisco venues.
By Aidin Vaziri – San Francisco Chronicle
Dec 18, 2025
SAN FRANCISCO PIER TO HOST HUGE NEW YEAR’S SHOWS WITH SWEDISH HOUSE MAFIA, SKRILLEX AND FOUR TET
…promoters have announced two back-to-back electronic music concerts at Pier 80, the site of San Francisco’s Portola Festival, on Dec. 30 and 31.
By Timothy Karoff – SFGate
Oct 30, 2025
LEADING BAY AREA EVENT POWERHOUSE, NON PLUS ULTRA, GOES PUBLIC WITH NPU LIVE
For years, Bay Area music lovers have danced the night away at iconic venues without knowing the creative force orchestrating their experiences. The mystery is now over…
By EDM.com Staff
September 10, 2025
The articles featured here are shared for historical reference. Details may have evolved since their original publication dates. Visual assets included in these press materials may be removed at any time due to licensing or copyright requirements.