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The Power of Place: How Event Venues Shape Guest Experience

The Power of Place: How Event Venues Shape Guest Experience

by Tim Kitchell | Jan 13, 2026 | Top Considerations

Every event starts with an idea. A product launch. A company milestone. A private celebration. The event itself is the primary focus. But even the strongest ideas can fall flat if the event is held in the wrong space. The right event venue should support and amplify...
The Most Creative Ways Brands Used Event Space in 2025

The Most Creative Ways Brands Used Event Space in 2025

by Tim Kitchell | Dec 19, 2025 | Top Considerations

In 2025, the most compelling brand experiences did not come from novelty alone. They came from intention. Brands began treating event space as a creative partner rather than a neutral container, using layout, flow, and scale to shape how people felt as they moved...
The Future of Corporate Events: 6 Trends for 2026 and Beyond

The Future of Corporate Events: 6 Trends for 2026 and Beyond

by Tim Kitchell | Dec 5, 2025 | Top Considerations

As the year is winding down, planners are looking back at what worked and what didn’t for their events in 2025. Many brought people together in bold new ways, while others showed how some old habits still fall short. With the new year on the horizon, it’s...
Beyond ROI: Measuring the Emotional Impact of Live Events

Beyond ROI: Measuring the Emotional Impact of Live Events

by Tim Kitchell | Nov 21, 2025 | Top Considerations

Post-event reports are great for breaking down the important numbers. They show what you spent, how many people came, return on investment, even foot traffic patterns, and more. These numbers help teams justify budgets and plan for the year ahead. But more often than...
Inside Ghost Palace: A Model for High Impact Event Design

Inside Ghost Palace: A Model for High Impact Event Design

by Tim Kitchell | Nov 14, 2025 | Top Considerations

Ghost Palace has become a major Halloween event tradition in San Francisco. Each year, it fills all 140,000 square feet of the Palace of Fine Arts with art, music, and interactive zones. It proves how thoughtful design and strong planning can turn a large space into a...
How San Francisco’s Culture Continues to Shape the World of Live Events

How San Francisco’s Culture Continues to Shape the World of Live Events

by Tim Kitchell | Nov 6, 2025 | Top Considerations

Many big cities host events, but not all of them have soul. You can’t quite put your finger on it, but something about them just feels bland or straight up forgettable. They’ll work in a pinch for events, but just don’t have the natural draw of being...
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