by Tim Kitchell | Sep 11, 2025 | Top Considerations
After transforming Pier 80 into Facebook’s ultimate holiday party venue, NPU recognized the terminal’s untapped event potential. NPU didn’t see a 60-acre industrial site; we saw a blank canvas capable of hosting something on a much larger cultural scale. With...
by Tim Kitchell | Sep 4, 2025 | Top Considerations
In our Event Horizon series, we highlight the forces shaping the future of live experiences. Today’s issue is all about a tool you can’t see but feel everywhere you go: artificial intelligence. A broad and sometimes intimidating topic, but when used correctly, it can...
by Tim Kitchell | Aug 27, 2025 | Top Considerations
Setting the Tone When Facebook wanted its biggest holiday party to-date, a cookie-cutter space wasn’t even an option. Instead, they went way outside the box and (with NPU’s help) chose Pier 80, a massive cargo terminal on San Francisco’s waterfront, and trusted...
by Tim Kitchell | Jul 18, 2025 | Top Considerations
In-Person Is Back. And It’s Bigger Than Ever. After a strange few years of Zoom fatigue and empty office chairs, the Bay Area is buzzing again. Streets are packed. Offices are full. And corporate events? They are more than just back, they’re booming. What’s fueling...
by Tim Kitchell | Jul 8, 2025 | Top Considerations
Powered by Partnership, Designed for Joy What started in 2022 as a single, immersive pop-up in Golden Gate Park has evolved into a beloved seasonal tradition that transforms the Golden Mile into a buzzing hub of energy, creativity, and connection. Whale’s Tail,...
by Tim Kitchell | Jun 27, 2025 | Top Considerations
When the World Went Dark The COVID lockdown was a time of great uncertainty for the event industry. For over a year, theaters sat empty, concert halls fell silent, and the pulse of live entertainment slowed to a halt. The shutdown didn’t just pause events—it reshaped...
